"Investment dressing" is a sham

Giving up risk? You'll give up rewards.

Back when I lived in Boston, I had a friend who got a new Fendi bag. And I was very excited about it for her. But she didn’t seem excited. “I really wanted the pink one,” she said, looking over at her gray bag. I was completely mystified! “If you were spending that much money on something, why didn’t you get the color you wanted?” Her answer: “I though…